Audio tour apps, compared honestly
Six ways to put a guide in your ear: a creator marketplace, a blog-to-map compiler, one expert's free library, the museum world's platform, a subscription guide — and Trove. Here's the factual grid, and who each one is actually for.
Short answer on cost: Trove is free. Every walk, site tour and museum tour, with nothing to buy and no subscription. Of the others below, Rick Steves Audio Europe is free and most of izi.TRAVEL is free; VoiceMap, GPSmyCity and SmartGuide mix some free content with paid tours or passes.
Every one of these is good at something
VoiceMap has the widest creator-made catalogue in the business. GPSmyCity turns thousands of travel articles into offline city maps. Rick Steves Audio Europe is completely free for Europe's headline sights. izi.TRAVEL is the platform much of the museum world publishes its official guides on. SmartGuide puts hundreds of destinations under one subscription.
Trove's lane is narrower on purpose: a handful of cities curated end to end, story-led narration in one voice, and the whole thing running in your browser — no install, a complete free walk in every covered city, and no subscription.
The grid below sticks to checkable facts. Where prices are ranges or have changed recently, we say so — we'd rather you pick the right tool for your trip than the loudest one.
Six tools, side by side
| Model | Coverage | Install | How it plays | Offline | Free tier | Pricing | |
|---|---|---|---|---|---|---|---|
| Trove | One editorial voice, hand-curated | Rome, Florence, Venice, Prague & Paris curated end to end; the first museum tour (the Uffizi), more on the way | None — runs in your browser | Stories play as you reach each stop | Yes — save a walk first | Everything — every walk, site tour and museum tour | Free · nothing to buy, no subscription |
| VoiceMap | Creator marketplace — locals, authors and journalists publish | 600+ destinations worldwide | iOS / Android app | GPS-triggered audio, hands in pockets | Yes, after download | Some free tours | Roughly $5–15 per tour, yours to keep |
| GPSmyCity | Travel articles and city walks turned into map guides | 7,000+ walks in 1,800+ cities | iOS / Android app | Text-first guides on an offline GPS map; voice directions with upgrade | Yes — offline maps | Browse walks and maps free | Per-walk upgrade, or an annual pass (~$15–21/yr) |
| Rick Steves Audio Europe | One expert's recorded library | Europe's headline sights and neighbourhoods | iOS / Android app; also SoundCloud and mp3 | Playlists you press play on — not GPS-triggered | Yes — download playlists | Everything | Free |
| izi.TRAVEL | Open platform — museums and creators publish | Worldwide; 3,000+ museums use it | iOS / Android app | Location-aware city tours; numbered museum guides | Varies by guide | Most content | Free, with some paid guides |
| SmartGuide | Digital-guide platform | 1,600+ destinations | iOS / Android app | GPS audio stories with maps | With Premium download | Free tours, with limits and ads | Premium €7.49/month or €19.99/year |
Competitor details checked 9 September 2026 from each product's own site and store listings; prices are approximate and change, so check before you buy. Everything on Trove is free.
Alternatives to VoiceMap and GPSmyCity
Alternatives to VoiceMap: the biggest difference is price. VoiceMap tours are mostly paid, roughly $5–15 each; every Trove walk is free. VoiceMap is good at range and personality, with 600+ destinations and each tour written and narrated by a local creator. Trove keeps the same hands-in-pockets rhythm, playing each story as you reach the stop, and runs in your phone browser with nothing to install. Trove covers fewer cities for now, with more on the way, so if your city isn't one of them yet, or you want a particular author's take, VoiceMap is still worth paying for.
Alternatives to GPSmyCity: again, Trove is free, with no per-walk upgrade and no annual pass. GPSmyCity is good at coverage: 7,000+ walks in 1,800+ cities on an offline map, built from travel articles you read as you go. Trove is the listening version of that idea: narrated stories that start as you reach each stop, with no app to install. If you'd rather read than listen, or you're heading somewhere Trove doesn't cover yet, GPSmyCity remains the right choice.
Who each one is actually for
VoiceMap — for when you want a specific human's take: a crime reporter walking their old beat, a novelist's Paris. Tours are made by individual creators, so quality varies by author and every city means new purchases — but the best of them are superb, and the GPS auto-play is polished.
GPSmyCity — for coverage. If a city is anywhere on the tourist map, GPSmyCity probably has a walk for it. It's text-first — closer to a self-navigating guidebook than a narrator in your ear — which is exactly right for readers, less so for listeners.
Rick Steves Audio Europe — at the price of free, nothing touches it on Europe's greatest hits. It's Rick's recorded tours in playlist form: you press play yourself as you go (no GPS triggering), and the app itself has aged — but the content is warm, expert and genuinely free.
izi.TRAVEL — the museum standard. Thousands of institutions publish their official audio guides on it, so inside a gallery it is often simply the right answer. City walks exist too, with quality varying by who published them.
SmartGuide — for breadth on a budget: hundreds of destinations under one Premium subscription, with free tours to sample first. If you visit many cities a year, the annual pass can beat buying per tour.
Trove — for cities we've actually walked, written and mapped ourselves: a few done deeply rather than thousands done thinly. Story-led narration in one voice, playing stop by stop as you walk, in your browser with nothing to install. Everything Trove makes is free and complete — the Trove Edit walk in every covered city, the themed walks layered on top, the great sites along the way, and museum tours starting with the Uffizi. Nothing to buy, never a subscription.
Switching from one of these?
Coming from Rick Steves Audio Europe: the biggest changes are GPS triggering — stories start themselves as you arrive — and walks built as much around the lesser-told streets as the headline sights. What you give up is Rick's voice, and free.
Coming from VoiceMap: you'll recognise the auto-play walking rhythm immediately. The difference is editorial — one consistent, story-first voice across every Trove city instead of a marketplace's many — and the browser instead of an app store.
Coming from GPSmyCity: if you're a GPSmyCity reader who has ever wished the article would just read itself to you at the right corner, that is more or less exactly the gap Trove was built for.
The questions people actually ask
What is the best audio tour app?
There isn't one best — it depends what you're optimising for. Free and Europe-only: Rick Steves Audio Europe. Widest creator catalogue: VoiceMap. Most cities on an offline map: GPSmyCity. Official museum guides: izi.TRAVEL. Many destinations under one subscription: SmartGuide. A few cities done deeply, story-first, in your browser: Trove.
What are good alternatives to VoiceMap for city walks?
If you want VoiceMap's GPS-triggered walks without paying per tour, Trove is free: stories play as you reach each stop, in your browser, with nothing to buy. It covers Rome, Florence, Venice, Prague and Paris today, with more on the way, so for other cities VoiceMap's 600+ destinations are still the wider choice. Rick Steves Audio Europe is another free option for Europe's big sights, played as playlists rather than by GPS.
What are good alternatives to GPSmyCity?
Trove is a free alternative: instead of reading a guide, you hear a story at each stop, in your browser, with no upgrade or annual pass. It covers fewer cities for now. For many more cities with narration, VoiceMap and SmartGuide are the options, with paid tours or a subscription.
Which self-guided audio tours are free?
Every Trove walk and tour is free, with no premium tier. Rick Steves Audio Europe is entirely free, and most of izi.TRAVEL is free. VoiceMap, GPSmyCity and SmartGuide each offer some free content alongside paid tours or passes.
Which audio tour apps work offline?
Most, with caveats. VoiceMap and GPSmyCity work offline after you download a tour or map; Rick Steves playlists download in the app; SmartGuide needs Premium to download; izi.TRAVEL varies by guide. Trove plays offline once you save a walk — audio and route are stored on your phone.
Is there a completely free audio walking tour app?
Rick Steves Audio Europe is entirely free for Europe's big sights, and most of izi.TRAVEL's catalogue is free. Every tour on Trove is free and complete: every walk it has written by hand, in every covered city, and every interior and museum tour along the way.
Do any audio tour apps work without installing anything?
Of this list, only Trove — it runs in the phone browser you already have, and works offline once a walk is saved. The others are App Store / Google Play apps.
What's a good alternative to Rick Steves Audio Europe?
For the widest choice of individually-authored tours, VoiceMap. In Rome, Florence, Venice, Prague and Paris specifically, Trove goes deeper than the headline sights and adds GPS-triggered storytelling that Rick's playlist app doesn't do — and, like Rick's library, it's free.
How much do audio tour apps cost?
From nothing at all (Rick Steves Audio Europe, most of izi.TRAVEL) to roughly $5–15 per tour (VoiceMap), a ~$13–19 annual pass (GPSmyCity), or €7.49 a month (SmartGuide Premium). Trove costs nothing: every walk and every tour is free, with no subscription.